Phyl Terry and Collaborative Gain

Portrait of Phyl Terry

Phyl Terry, Founder and CEO of Collaborative Gain (CG), is the author of Never Search Alone, and Customers Included.

Phyl launched CG's flagship leadership program – The Councils – in 2002 with a fellow group of Internet pioneers from Amazon, Google, and others. Thousands of leaders from the Internet world have come together in the last 20 years to learn the art of asking for help and to support each other to build better, more customer-centric products, services, companies, and careers (see their testimonials).

Working with many of these CG members over two decades, Phyl developed the Never Search Alone method.

Now many of these same CG members are volunteering with Phyl to build the pro-bono global Never Search Alone community to provide *free* services for all those laid off, let go, or looking.

Do you want to learn more about Collaborative Gain?

Visit our website to learn more about this pioneering community of product management and general management leaders.

More about Phyl

Phyl has spent close to three decades as a pioneer and leader in customer experience. As CEO of Creative Good from 1999 to 2014, Phyl and the team ran more than 400 projects helping companies like Apple, Facebook, Microsoft, and the New York Times, build digital experiences that delight customers. Phyl was also on the startup team of the first company Amazon bought back in the 90s.

Phyl has written several books. In addition to Never Search Alone, they co-authored Customers Included, the book widely praised for its practical and passionate focus on building better businesses, and wrote a chapter in the Warren Buffett Shareholder (see their previous HBR article and TEDx talk).

As a speaker, Phyl has given hundreds of keynotes and featured talks at events like the Harvard Business School Distinguished Speaker Series, National Retail Federation conferences, Forbes, Inc. Magazine, TEDx and for private corporations such as Apple, American Express, eBay, Fidelity, Google, Intuit, Walmart, and many others. See a list of companies and conferences where they have spoken (and some testimonials and a 3 minute video). Phyl has been profiled and quoted extensively in publications like the Wall Street Journal and the New York Times and named by Fast Company as one of the Fast Company 100 – 100 leaders shaping the 21st century.

A graduate of the Harvard Business School, Phyl also founded and runs four pro-bono programs – Slow Art Day, Reading Odyssey,  the World of Business Reading Group (inspired by the writings of Warren Buffett), and the Never Search Alone community.

Phyl lives in Brooklyn, identifies as non-binary, and welcomes any and all pronouns.

Get in Touch

Join a Job Search Council on, reach out to Phyl, or join the Never Search Alone group on LinkedIn. Visit our website to learn more about the CG community of product and general management leaders.